Digital Marketing Manager

Riyadh Permanent
  • Leading group in the healthcare sector
  • Opportunity for growth

About Our Client

One of the leading chain of clinics in Saudi Arabia.

Job Description

  • Develop and implement comprehensive digital marketing strategies aligned with overall business objectives.
  • Identify target audiences and devise effective digital campaigns to reach and engage them.
  • Manage and optimize social media platforms to enhance brand visibility and engagement.
  • Create, curate, and schedule content that aligns with brand messaging and resonates with the target audience.
  • Oversee the planning, execution, and optimization of online advertising campaigns.
  • Manage a significant monthly advertising budget, ensuring maximum return on investment (ROI).
  • Implement SEO strategies to improve organic search rankings and increase website traffic.
  • Execute and optimize search engine marketing (SEM) campaigns to drive targeted traffic and conversions.
  • Utilize analytics tools to monitor, analyze, and report on the performance of digital marketing campaigns.
  • Provide regular insights and recommendations for improving campaign effectiveness and ROI.
  • Collaborate with web development teams to ensure the website is optimized for user experience and conversion.
  • Implement strategies to increase website traffic and improve conversion rates.
  • Develop and execute email marketing campaigns, including segmentation, content creation, and performance analysis.
  • Nurture leads and engage with the email subscriber base to enhance customer retention.
  • Drive content marketing initiatives, including the creation of blog posts, articles, and multimedia content.
  • Ensure content aligns with SEO strategies and contributes to overall brand messaging.
  • Collaborate with other departments, such as sales and product teams, to ensure a cohesive and integrated approach to marketing initiatives.
  • Communicate effectively with internal stakeholders and external partners.
  • Utilize analytics tools to measure, analyze, and report on the performance of digital marketing campaigns.

The Successful Applicant

  • 7-10 years of proven experience in digital marketing.
  • Bachelor's degree in Marketing or a related field.
  • Preferred industry background in an agency setting.
  • In-depth knowledge of social media platforms, advertising tools, and digital marketing trends.
  • Proven track record of managing substantial advertising budgets.
  • Strong analytical skills and proficiency in data-driven decision-making.
  • Ability to thrive in a dynamic, fast-paced environment.

What's on Offer

Opportunity for growth and where results go un-noticed.

Competitive salary and benefits.

Contact
Lara Haidous
Quote job ref
JN-022024-6338995

Job summary

Sector
Healthcare & Life Sciences
Subsector
Marketing/Procurement
Industry
Healthcare / Pharmaceutical
Location
Riyadh
Contract type
Permanent
Consultant name
Lara Haidous
Job reference
JN-022024-6338995