Director, Digital Channels (UAE National)

Abu Dhabi Permanent View Job Description
This role is responsible for leading the strategy, development, and performance of core digital channels, including web and mobile platforms.You will drive the evolution of customer-facing digital experiences, ensuring seamless integration of services, strong user engagement, and continuous optimisation through data-led insights. This is a leadership role requiring a balance of product thinking, delivery oversight, and stakeholder management.
  • Lead large-scale, customer-facing digital platforms
  • 10+ years driving digital product and channel performance

About Our Client

A technology-led organisation operating at significant scale within the UAE, focused on delivering advanced digital platforms and services across a complex and evolving ecosystem.

The organisation plays a key role in driving digital transformation, with a strong emphasis on customer experience, platform adoption, and continuous innovation. It operates in a high-visibility environment where digital performance, usability, and engagement are critical to broader strategic success.

Job Description

  • Define and execute a digital channels strategy aligned with organisational priorities
  • Lead the development and continuous enhancement of web and mobile platforms
  • Drive integration of products and services across digital channels with a strong focus on user experience
  • Oversee mobile application development and release cycles across app stores
  • Monitor performance KPIs and optimise channels using data insights and customer feedback
  • Ensure ongoing improvement of usability, accessibility, and engagement
  • Manage departmental budgets, performance, and resource allocation
  • Collaborate with senior stakeholders and external partners across a complex ecosystem
  • Lead change initiatives and support ongoing transformation programmes
  • Build and lead high-performing, customer-focused digital teams



The Successful Applicant

  • Define and execute a digital channels strategy aligned with organisational priorities
  • Lead the development and continuous enhancement of web and mobile platforms
  • Drive integration of products and services across digital channels with a strong focus on user experience
  • Oversee mobile application development and release cycles across app stores
  • Monitor performance KPIs and optimise channels using data insights and customer feedback
  • Ensure ongoing improvement of usability, accessibility, and engagement
  • Manage departmental budgets, performance, and resource allocation
  • Collaborate with senior stakeholders and external partners across a complex ecosystem
  • Lead change initiatives and support ongoing transformation programmes
  • Build and lead high-performing, customer-focused digital teams

What's on Offer

  • Leadership role within a high-impact, large-scale digital environment
  • Opportunity to shape and enhance widely used digital platforms
  • Exposure to complex ecosystems and high-visibility initiatives
  • Strategic influence across customer experience and digital performance
  • Long-term career growth within a transformation-driven organisation



Contact
Ian Pollington
Quote job ref
JN-062026-7042766

Job summary

Sector
Technology
Subsector
Senior IT Management
Industry
Technology & Telecoms
Location
Abu Dhabi
Contract type
Permanent
Consultant name
Ian Pollington
Job reference
JN-062026-7042766