Michael Page Logo

Main menu

  • Home
  • Jobs+

    Searching for a job?

    • Searching for a job?
    • Job search
    • Submit your CV
    • Salary Comparison Report

    Looking to return to Saudi Arabia?

    • Benaa' Al Watan
    • Benaa' Al Watan

    Job search advice

    • Job search advice
    • Cover letter and CV advice
    • Job interview tips
    • Growing your career

    Search for jobs

  • Career advice+

    Career advice

    • Career advice
    • Job search advice
    • Cover letter and CV advice
    • Job interview tips
    • Growing your career
    • CV Fitness Test

    Insights

    • Insights
    • Latest insights
    • Webinars & events

    Popular articles

    • Popular articles
    • What do employers and recruiters look for in a CV?
    • How to write a job advert
    • Why the Middle East could be your next career move
    • How to develop your future leaders
    • How to Answer these 15 Commonly Asked Interview Questions
  • Recruiting+

    Looking to hire?

    • Recruitment services
    • Recruitment services
    • The recruitment process
    • Temp, contract and interim
    • Our sourcing methodology
    • Advertising for candidate attraction
    • Recruiting in Saudi Arabia
    • Client testimonials
    • Case studies

    Submit a job spec

    Management advice

    • Management advice
    • Attraction and recruitment
    • Development and retention
    • Running your recruitment processes remotely: A complete guide
    • Employer tools

    Insights

    • Latest insights
    • Latest insights
    • Webinars & events
    • Download: 2021 Salary Guide & Hiring Insights

    Recruitment expertise

    • Recruitment expertise
    • Banking and Financial Services
    • Consultancy, Strategy & Change
    • Digital
    • Engineering and Manufacturing
    • Executive Search
    • Finance and Accounting
    • Healthcare and Life Sciences
    • Human Resources
    • Legal
    • Marketing
    • Office Support
    • Oil and Gas
    • Procurement and Supply Chain
    • Property and Construction
    • Retail
    • Sales
    • Technology
  • Join PageGroup+

    Work for us

    • Work for us
    • Why choose us?
    • Your role here
    • Use your skills
    • Apply now
  • About+

    About

    • Who we are
    • Who we are
    • What we do
    • About PageGroup
  • Contact+

    Contact us

    • Contact us
    • Find our offices
    • Request a call back
    • Submit a job spec
    • Submit your CV
    • Feedback
Register / Sign in
Saved jobs (0)
Saved jobs (0)
Register / Sign in
Login or Sign up
Search for a job

You are here

Home>Advice>Management Advice>Attraction and recruitment>How to write a job advert

How to write a job advert

How to write a job advert

Writing an effective job advert not only means you’ll attract the right job seekers, but you’ll also define early on what tasks the successful candidate will be responsible for, who they’ll report to and what the objectives of the role are.

The essential points to include in a job advert are:
 

Job title and location

Avoid using internal jargon here – use a job title that describes the role but also makes sense to an external audience. If you’re advertising the role online, think about what search terms candidates are likely to use, rather than giving the job an indecipherable, up-titled name. Be as specific as you can with the location.

Qualifications and skills required

Where many countries can’t, employers in the Middle East can also specify how many years of experience they require from candidates.

Main responsibilities of role

List the tasks the successful candidate will be required to perform on a day-to-day basis and any other roles they might be expected to aid.

Who the role reports to/what department it sits in

Line manager and department titles will give candidates a better idea of where their role will fit in the wider business and in the team.

As well as including all the essential information, job adverts are a suitable place to list any desired qualities you have for prospective employees

Taking the time to write an effective job advert means any candidates interested in your job have a clear idea of what your expectations are for any future employees joining your company.

Attract the best candidates

An effective job advert will help you attract top talent. Also, fewer candidates who are under qualified or not suitable for the role will apply. You can effectively eliminate at this stage any candidates who aren’t suitable for the role, saving your time and theirs.

Consider how you’ll present the salary and benefits in your job advert too. While some job adverts don’t include remuneration, an attractive benefits package in a prominent position can sway candidates – you can simply provide a salary range if you don’t want to give the exact number.

Portraying your company’s image

When you write your company description section, it should ideally be dual purpose. You need to convey what your business does and who its customers are, but you also need to be compelling and encourage candidates who share your values to apply. Include any attractive benefits of joining your company too. For instance, are you expanding into new markets?

When you’ve written your job advert it’s time to start thinking about how to conduct an interview.

Previous article
How to conduct an interview
How to conduct an interview
Read article
Next article
Interview questions to gain insight
Interview questions to gain insight
Read article

Get in touch

If you are an employer and would like to talk to us about your current recruitment needs, fill in the form below and one of our consultants will call you back.
 
If you're a candidate, please submit your CV here. CVs submitted on this form will not be actioned.
 

Sign up to receive job alerts

We will let you know when any new !keyword jobs are available. | We will let you know when any new !keyword jobs in !location are available. | Create an account to enable features like one click apply, and set up more than 5 job alerts

Access best practices on hiring talent remotely

 

 

Access our free Webinars and Events

 

 

 

Access our Middle East employment market insights

 

 

Topics

  • Career Advice
  • Management Advice
  • Insights

Tags

Attract talent
Employee
Employee value proposition
Job description

Tweets de @michaelpagefr

Michael Page Logo
  • Follow us on FacebookFollow us on Facebook
  • Follow us on LinkedInFollow us on LinkedIn
  • Follow us on TwitterFollow us on Twitter

Useful links

  • Site map
  • Site terms
  • Privacy policy
  • Feedback
  • Accessibility
  • Complaints policy
  • Cookies
  • Country/Region

Our Expertise

  • Banking & Financial Services
  • Construction
  • Consultancy, Strategy and Change
  • Digital
  • Engineering & Manufacturing
  • Executive Search
  • Finance & Accounting
  • Healthcare & Life Sciences
  • Human Resources
  • Legal
  • Marketing
  • Oil & Gas
  • Procurement & Supply Chain
  • Property
  • Retail
  • Sales
  • Secretarial
  • Tax
  • Technology
  • Treasury

Employer Centre

  • Submit a job spec
  • Request a call back

Reviews

 

About Michael Page

  • Corporate site
  • Investors site
  • Page Executive

Accreditation’s

Michael Page International (UAE) Limited, Registration No. 0207 a DIFC registered company.
Al Fattan Currency House Tower -1. Dubai International Financial Centre (DIFC). , Office No. 202, Dubai,